Indri’s latest release allows you to use free Google forwarding numbers to track calls people make from your Indri Landing Pages. Your phone number gets replaced with a Google forwarding number. These calls are completely free.
Maximize call value and volume
With website call conversions, you can understand which keywords and ads are driving the most phone calls from your website and which are resulting in more valuable calls. You can also assign different values to calls originating from different pages of your website. For example, a local car dealership might assign more value to calls from their test drive page and less value to calls from their homepage.
You can also automatically optimize your keyword bids to drive more calls or more valuable calls by using Target CPA or Target ROAS respectively. These flexible bid strategies factor in signals like device, location, and time of day to make auction-time bid adjustments that maximize website call conversions and conversion value respectively, while reaching your business goals.